Account Manager, AV
Core
AV Account Manager responsible for the entire planning process for Betfred accounts, making recommendations based on insight and evidence with audit guarantees in mind.
Role type
Account Manager (Media Planning)
Builds
Media planning strategies and recommendations for clients
Domain
Advertising & Media Buying
Deliverable
product features
Required skills
Multi-media understanding, 360 AV knowledge, Knowledge of industry media planning tools, Implementational knowledge of multi-media planning tools, Pro-actively forge relationships with media owners, Commercially aware, Ability to tell compelling implementation stories, Building strong relationships, Excellent presentation skills
Preferred skills
Knowledge across other AV channels (Online Video, Addressable TV, OOH TV, Cinema, Radio), Genuine interest in industry research, Award winning work, Collaborative leadership
Technologies
Techedge, BARB, Media Ocean, TGI, Media Multiplier, Touchpoints
Responsibilities
Manage the entire AV planning process for Betfred accounts, Make recommendations to the client based on insight and evidence, Forge relationships with media owners, Tell compelling implementation stories
Seniority
Individual Contributor
