Group Head PBU
Core
Managing day-to-day performance of programmatic campaigns across different DSPs (DV360 and TTD) for Amazon clients, ensuring KPIs are met through strategy, optimization, and error-free execution.
Role type
Senior IC programmatic activation manager
Builds
Programmatic media campaigns for Amazon
Domain
Digital advertising / Programmatic media buying
Required skills
Programmatic platform expertise (DV360, TTD), Campaign KPI management, Data analysis, Strategy formulation (targeting, bidding), Budget optimization
Preferred skills
MS Office (Excel), Technical communication, Cross-functional collaboration
Technologies
DV360, TTD, MS Office
Responsibilities
Manage campaign performance across DSPs, Execute optimizations to exceed KPIs, Develop campaign strategies, Communicate with internal teams and clients, Manage campaign budgets
Seniority
Senior, hands-on IC