Senior Video Marketing Manager – Media Planning (Mensch)
Core
Strategic and operational planning of TV and digital video campaigns for high-value client budgets.
Role type
Senior media planning manager (video)
Builds
TV and digital video advertising campaigns
Domain
Media buying and digital advertising
Required skills
Media planning, budget management, channel selection, performance monitoring, stakeholder management, analytical skills, MS Office (Excel), German (fluent)
Preferred skills
English, video trends knowledge
Technologies
MS Office (Excel)
Responsibilities
Lead holistic video planning for clients, manage client budgets and media planning, act as strategic liaison between internal teams and external vendors, select channels and parameters based on cost-performance, ensure optimal ad placement aligned with campaign goals, monitor performance and derive strategic recommendations.
Seniority
Senior, hands-on IC
