Product Marketing Manager, Workplace
Core
Drive go-to-market strategy and product launches for Verkada's Workplace platform, integrating visitor management, operational logistics, and crisis response.
Role type
Product Marketing Manager
Builds
Go-to-market plans, launch deliverables, sales collateral, and market messaging for the Workplace product suite.
Domain
B2B Security & Physical AI
Deliverable
product features
Required skills
B2B product marketing, cross-functional collaboration, technical writing, go-to-market strategy, sales enablement, market positioning
Preferred skills
MBA, experience in B2B tech environment
Technologies
None stated
Responsibilities
Lead new product launches and manage launch deliverables; Develop differentiated messaging and positioning based on user research; Partner with Product Management to set go-to-market plans; Collaborate with Creative and Demand Generation to drive market presence; Work with Sales to refine messaging and improve win rates; Act as a product evangelist uniting Marketing, Sales, and Product teams.
Seniority
Mid-level, hands-on IC
