Director, Go-to-Market , Professional Services
Core
Define and execute the Go-to-Market strategy for Professional Services to drive adoption of the ELERA software platform among mid-market and channel retail clients.
Role type
Director, Go-to-Market Strategy
Builds
Professional Services portfolio, service packaging models, and multi-route GTM frameworks
Domain
Enterprise software / Retail technology
Deliverable
product features
Required skills
GTM strategy, services portfolio management, multi-route GTM modeling, cross-functional influence, operational execution, relationship management, market analysis
Preferred skills
Retail technology, POS, commerce platforms
Responsibilities
Define and evolve GTM strategy aligned with product roadmap and revenue targets; Design service definitions and packaging models; Partner with Product Marketing and Sales Enablement to build service-led sales initiatives; Analyze market and competitive trends; Own route-to-market models and partner enablement programs; Collaborate with Sales and Customer Success leadership; Develop metrics to track strategy performance.
Seniority
Director, strategic leadership
