Senior Marketing Automation Manager
Core
Design and optimize advanced multi-channel CRM journeys, lead nurturing, and segmentation strategies for the global enterprise and technology markets.
Role type
Senior Marketing Automation Manager
Builds
Scalable automation workflows, advanced lead scoring frameworks, and multi-channel nurture streams.
Domain
B2B Technology Marketing / Open Source / Cloud / AI / IoT
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Marketo, Hubspot, Salesforce Marketing Cloud, CRM integrations, Python, JavaScript, SQL, Velocity, lead generation data analysis, segmentation strategy
Preferred skills
Advanced proficiency in marketing technology trends, hands-on experimentation, problem-solving
Technologies
Marketo, Hubspot, Salesforce Marketing Cloud, Python, JavaScript, SQL, Velocity
Responsibilities
Design and optimize advanced lifestyle journeys across email and multi-channel CRM; Monitor overall Marketo performance and health; Lead experimentation programmes across nurture streams, targeting and conversion optimisation; Develop advanced lead nurturing, lead scoring and engagement frameworks; Build scalable automation workflows to support other stakeholders in Marketing
Seniority
Senior, hands-on IC