Product Marketing Manager
Core
Translating product innovations into sales enablement materials, launch cadence, and onboarding curriculum to align the GTM team with the roadmap.
Role type
Product Marketing Manager (B2B SaaS)
Builds
Sales enablement decks, launch narratives, sales training curriculum, and pilot-to-program playbooks
Domain
B2B SaaS, AI, automated data science, public opinion measurement
Deliverable
product features
Required skills
Product marketing, sales enablement, launch management, competitive positioning, technical storytelling, project management, cross-functional collaboration
Preferred skills
Experience building frameworks from scratch, founder mindset, ability to simplify complex technical concepts
Technologies
None explicitly listed
Responsibilities
Create reusable sales enablement materials, own launch rhythm, design and run Sales University, manage standard demo narrative, capture customer feedback from qualification calls, build pilot-to-program playbook templates
Seniority
Mid-level, hands-on IC