Senior Manager, Partner Acquisition Marketing
Core
Design and execute end-to-end B2B demand generation strategies to recruit manufacturing partners for Xometry's digital marketplace, building a scalable demand engine and optimizing funnel performance from impression to qualified application.
Role type
Senior Manager, Partner Acquisition Marketing
Builds
A scalable, data-informed supply-side growth engine for a two-sided manufacturing marketplace
Domain
B2B Manufacturing / Two-sided Marketplace
Required skills
B2B demand generation, multi-channel acquisition strategy, funnel metrics analysis (CPL, CPA, conversion), cross-functional team leadership, AI tool fluency, strategic creative direction, partner intelligence analysis
Preferred skills
Two-sided marketplace experience, intent data/ABM platform expertise, marketing to small/mid-size manufacturers, high-growth environment adaptability
Technologies
6Sense, Demandbase, Claude, Gemini, ChatGPT
Responsibilities
Design and drive partner acquisition campaigns across paid, organic, outbound, and event channels; define channel mix and brief internal teams; own partner acquisition funnel metrics and reporting; build multi-touch nurture and re-engagement programs; develop partner positioning and content strategy; serve as internal authority on partner base insights.
Seniority
Senior Manager, hands-on IC with strategic oversight