Field Marketing Content Manager
Core
Own content, programming, and templatization for 500+ annual events including VerkadaOne, integrating them into global campaigns to move prospects through the funnel.
Role type
Field Marketing Content Manager
Builds
Templatized content systems, event agendas, web copy, email tracks, brochures, and regionalized event content.
Domain
B2B Security Technology / Event Marketing
Deliverable
product features
Required skills
Content strategy, systems thinking, project management, cross-functional collaboration, stakeholder management, longform content creation, content repurposing
Preferred skills
Integrated marketing experience, product marketing background, event management
Technologies
CMS, Email marketing platforms, Web content management tools
Responsibilities
Create templatized content frameworks for annual user conferences and security summits; Integrate in-person events into broader integrated marketing campaigns; Design and manage event agendas and programming; Develop messaging for event websites and registration; Curate breakout sessions for customers, prospects, and partners; Adapt global content for regional events; Drive event communications including email and branding; Produce longform branded brochures; Repurpose recorded sessions for post-event web reuse
