Sr Technical Marketing Manager - Alliances & Competitive Strategy
Core
Define joint value propositions and competitive positioning for Obsidian's SaaS security platform to drive pipeline and win against competitors.
Role type
Senior individual contributor technical marketing manager (alliances & competitive strategy)
Builds
Joint go-to-market narratives, battlecards, technical briefs, and co-marketing campaigns for strategic technology alliances
Domain
Cybersecurity / SaaS security / Enterprise software
Deliverable
product features
Required skills
Strategic thinking, competitive intelligence analysis, technical product marketing, alliance marketing, GTM strategy, content creation, stakeholder alignment
Preferred skills
Hands-on technical background, experience with marketplace/co-sell/integration motions, deep knowledge of cybersecurity buyer behavior
Technologies
Microsoft 365, Salesforce, OAuth, knowledge graphs, data detection architectures
Responsibilities
Develop joint positioning and messaging for strategic technology alliances; Lead product marketing for joint launches and co-marketing campaigns; Own the competitive intelligence function including battlecards and win/loss insights; Create technical marketing content such as architecture narratives and technical briefs; Support GTM models including marketplace, co-sell, and integration motions; Bring competitive insights back into product and executive planning
Seniority
Senior, hands-on IC
