Manager, Growth Analytics
Core
Lead insight generation and research consultation for agency and advertiser clients, supporting ad effectiveness measurement and campaign optimizations.
Role type
Manager, Growth Analytics
Builds
Data-driven insights, reports, and presentations for internal and external stakeholders
Domain
Digital advertising, media planning, and marketing analytics
Deliverable
dashboards & analysis
Required skills
Data ETL, media metrics analysis, client presentation storytelling, QA processes, Microsoft Excel/PowerPoint, inductive/deductive reasoning, research methodology
Preferred skills
SQL, Python, visualization tools, AdTech/DSP/SSP, MarTech (Salesforce/Adobe), cloud databases (AWS/Snowflake)
Technologies
Google Analytics, Campaign Manager (DCM), SQL Server, AWS, Salesforce, Adobe, Snowflake
Responsibilities
Manage data ETL across multiple channels, generate supported insights on media trends, evaluate paid campaign performance, create KPIs and measurement plans, ensure data accuracy, apply proprietary and third-party research tools
Seniority
Manager, hands-on IC with strategic client partnership