Paid Advertising Account Manager
Core
Own the execution, performance, and growth of paid media campaigns for a book of business, acting as the main point of contact for clients.
Role type
Paid Advertising Account Manager
Builds
Cross-channel digital marketing campaigns driving revenue and brand recognition for clients
Domain
Digital Marketing / Paid Media
Required skills
Search Engine Marketing, Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads, Meta ads direct response, cross-channel strategy, Google Analytics, bid optimization, keyword research, ad copy development
Preferred skills
TikTok Ads, LinkedIn Ads, Pinterest Ads, AI technologies, Power Digital Nova ecosystem
Technologies
Google Analytics, Google/Microsoft Office Suite, Slack, Asana
Responsibilities
Manage paid campaigns across various clients including daily optimizations and high-level strategy changes; Act as the main point of contact on cross-channel digital marketing campaigns; Lead weekly and monthly reporting calls; Evaluate and educate the client on service expansion opportunities; Ensure integrated cross-channel collaboration; Manage progress and delivery of account deliverables; Continuously seek to improve campaign performance against client goals
Seniority
Mid-level, hands-on IC