Apprenti(e) Marketing Pièces de Rechange H/F - Guyancourt (78)
Core
Developing marketing strategy and market analysis for automotive spare parts and accessories sales.
Role type
Apprentice Marketing Specialist (After Sales)
Builds
Marketing strategies, market reports, and sales support materials for Renault Group's after-sales division.
Domain
Automotive After-Sales / Spare Parts
Deliverable
product features
Required skills
Market analysis, strategic planning, CRM management, reporting creation, office software proficiency
Preferred skills
Team collaboration, autonomy, initiative, curiosity
Technologies
CRM systems, Office Pack
Responsibilities
Participate in marketing strategy development (pricing, product, communication, distribution), conduct market studies and competitive analysis, analyze product performance and create reports, create sales support materials with communication agencies, update customer database.
Seniority
Apprentice (BAC+4/5 level)