Senior Field & Partner Marketing Manager
Core
Develop and execute local go-to-market strategy to drive regional growth across the UK market, bridging sales success and marketing excellence.
Role type
Senior Field & Partner Marketing Manager
Builds
Regional events, trade shows, webinars, demand generation campaigns, and account-based marketing programs for the UK market.
Domain
B2B SaaS (Finance & Tax)
Required skills
Strategic planning, event management, vendor relationship management, campaign execution, account-based marketing, budget management, KPI tracking, market analysis, generative AI usage
Preferred skills
Marketing automation, predictive lead scoring, AI conversation intelligence, matrix organization collaboration
Technologies
HubSpot, Lightdash, Salesforce, Gong
Responsibilities
Manage strategic planning and relationships with key stakeholders; Plan and execute regional events, trade shows, and webinars; Drive regional campaigns and programs for demand and revenue; Support partner programs with resources and training; Partner with sales to build and roll out an account-based marketing program; Manage the regional marketing budget; Establish and track KPIs; Analyze market data to identify opportunities.
Seniority
Senior, hands-on IC
