Marketing Operations Manager
Core
Own the operational engine for a B2B SaaS marketing team, managing the tech stack, data layer, and campaign infrastructure to drive pipeline and revenue.
Role type
Marketing Operations Manager (hands-on IC)
Builds
Marketing tech stack, lead lifecycle processes, campaign infrastructure, and data dashboards
Domain
B2B SaaS / Cybersecurity
Required skills
HubSpot (workflows, automation, segmentation), Salesforce (CRM integration), data analysis, martech stack management, process documentation
Preferred skills
Experience in cybersecurity, managing integrations (ZoomInfo, Clearbit), intent data tools
Technologies
HubSpot, Salesforce, ZoomInfo, Clearbit
Responsibilities
Optimize HubSpot end-to-end, manage HubSpot–Salesforce integration, build campaign infrastructure, own marketing data layer, evaluate martech stack, collaborate on lead routing, document processes
Seniority
Mid-level, hands-on IC