Senior Growth Manager
Core
Own user acquisition across a mobile games portfolio by planning, executing, and optimizing campaigns at scale to drive sustainable growth.
Role type
Senior Growth Manager (Mobile User Acquisition)
Builds
Mobile games products (IAA and hybrid) for global audiences
Domain
Mobile Gaming / User Acquisition
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Mobile user acquisition strategy, Ad buying at scale, Campaign management, ROI optimization, Data analysis, Cross-functional collaboration, Creative partnership, Market trend analysis
Preferred skills
Experience with SDK networks and DSPs, Hybrid game monetization strategies, Stakeholder presentation
Technologies
Social media platforms, SDK networks, DSPs, Mobile attribution tools, BI tools
Responsibilities
Plan, execute, and optimize UA campaigns across social media, SDK networks, DSPs, and incentivized channels; Own significant budgets with full accountability for ROI and spend allocation; Analyze game performance to identify strengths, weaknesses, and opportunities; Collaborate with Product, Monetization, and Analytics teams to maximize game potential; Partner with Creative teams to develop ad creatives and marketing assets; Drive innovation and experimentation across UA strategies for IAA and hybrid games; Test new channels and explore process improvements.
Seniority
Senior, hands-on IC