Business Analyst
Core
Analyze and optimize user acquisition campaigns to maximize profit for mobile gaming products.
Role type
Business Analyst (User Acquisition)
Builds
User acquisition campaigns and creative testing initiatives for mobile games
Domain
Mobile gaming / Performance marketing
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Strategic analysis, A/B test design, project prioritization, cross-functional stakeholder alignment, SQL/R/Python proficiency
Preferred skills
Mobile gaming industry knowledge, experience in performance marketing or consulting, familiarity with multivariate testing
Technologies
SQL, R, Python
Responsibilities
Monitor and optimize new user acquisition campaigns, Design A/B tests to engage audiences, Prioritize projects to drive impact in fast-paced environments, Drive alignment with stakeholders on user acquisition performance
Seniority
Individual Contributor