Director of Revenue Marketing
Core
Lead global revenue engine by driving top-of-funnel acquisition, nurturing leads, and accelerating deal velocity for a hybrid PLG/SLG SaaS company.
Role type
Director of Revenue Marketing (hybrid PLG/SLG)
Builds
Global demand generation strategies, multi-channel campaigns, and sales acceleration initiatives for a B2B SaaS platform.
Domain
B2B SaaS, Cloud Infrastructure
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Demand generation strategy, Hybrid PLG/SLG funnel management, Account-based marketing (ABM), Revenue budget ownership, Data analytics & attribution modeling, Team leadership & mentorship
Preferred skills
Growth hacking mindset, Technical thought leadership integration, High-velocity execution
Technologies
Marketing tech stack, Attribution models, CRM/Marketing Automation platforms
Responsibilities
Develop demand generation strategies for PLG signups and SLG pipeline; Launch integrated multi-channel campaigns targeting technical users and executives; Collaborate with Sales on ABM and field marketing; Optimize marketing ROI and revenue contribution; Recruit and mentor a high-performance marketing team.
Seniority
Director, strategic leadership & team management
