Senior Marketing Manager, Southern Europe
Core
Design and execute regional marketing programs to drive lead generation and support the sales pipeline for Everbridge's SaaS platform in Southern Europe.
Role type
Senior Marketing Manager (Regional)
Builds
Regional integrated lead generation campaigns, communications calendars, and marketing materials for Southern Europe.
Domain
B2B SaaS / Critical Event Management Software
Deliverable
product features
Required skills
B2B SaaS marketing strategy, lead generation program execution, sales partnership, regional campaign management, agency management, content localization, budget management, multi-project coordination
Preferred skills
Experience in Southern Europe, fluency in additional languages
Technologies
CRM systems, marketing automation platforms, web analytics tools
Responsibilities
Build and execute marketing plans across Southern Europe; Implement high-impact lead generation campaigns; Manage regional lead qualification and ROI measurement; Create and deploy regional communications calendars; Manage local agency relationships and marketing material distribution; Coordinate translation of marketing and sales materials; Support regional offline events and conferences.
Seniority
Senior, hands-on IC
