Digital Marketing Expert
Core
Designing and executing individualized customer journeys using programmatic advertising and email marketing to reach target audiences with personalized content.
Role type
Digital Marketing Expert (Customer Journey & Programmatic)
Builds
Personalized marketing campaigns and customer engagement strategies
Domain
Veterinary care / Pet health services
Deliverable
product features
Required skills
Programmatic marketing, Email marketing, Marketing automation, Customer data management, Marketing analytics, SEO, Content planning
Preferred skills
Customer journey expertise, Data-driven decision making
Technologies
Marketing automation platforms, Data analytics tools, SEO tools
Responsibilities
Utilize programmatic and email marketing to reach target audiences with individualized content; Apply customer data and marketing insights to drive optimal business decisions
Seniority
Individual Contributor