Junior Brand Manager
Core
Executes consumer-centric brand strategies and activations for the Juice and Beverages category in Azerbaijan to drive growth and equity.
Role type
Junior Brand Manager
Builds
Brand strategies, marketing campaigns, product launches, and packaging assets for the Juice and Beverages portfolio.
Domain
FMCG / Beverages
Deliverable
product features
Required skills
Market and consumer analysis, campaign execution, agency management, media planning, budget tracking, new product development coordination, packaging design oversight, stakeholder communication.
Preferred skills
FMCG industry experience, analytical thinking, ownership and execution focus.
Technologies
MS Office (Excel, PowerPoint)
Responsibilities
Monitor brand and portfolio performance; support brand strategy and annual operating plans; coordinate end-to-end New Product Development (NPD) projects; lead packaging artwork and POSM development; manage brand activation and campaign execution; manage relationships with external agencies and vendors; support media planning and execution; prepare commercial and marketing materials; manage marketing administration and financial processes.
Seniority
Junior, 1-3 years experience