Account Based Marketing Lead

San Francisco, CAFull-time$158k2026-10-06 → 2026-11-10

Core

Build and execute 1:1 Account-Based Marketing (ABM) programs for strategic enterprise accounts to drive pipeline and revenue.

Role type

Senior Account Based Marketing Lead

Builds

1:1 ABM playbooks and vertical-specific campaigns for Healthcare, Financial & Professional Services, and Consumer sectors

Domain

B2B SaaS / Enterprise Technology / AI

Deliverable

production ML models

Required skills

ABM strategy, multichannel campaign orchestration, joint account planning, data analysis, KPI definition, cross-functional collaboration, vendor management

Preferred skills

Healthcare/Financial/Professional Services vertical expertise, executive engagement program experience, intent data strategy, high-growth B2B SaaS background

Technologies

Clay, Folloze, Reachdesk, Marketo, HubSpot, Salesforce

Responsibilities

Build and execute 1:1 ABM programs for P0 & P1 strategic accounts; Develop vertical-specific campaign strategies; Partner with enterprise sellers on joint account planning; Orchestrate multichannel campaigns; Track and report on account engagement signals; Define ABM KPIs and reporting frameworks; Collaborate cross-functionally to develop account-specific messaging; Manage creative production and fulfillment partners

Seniority

Senior, hands-on IC

About scaleai

At Scale, our mission is to develop reliable AI systems for the world's most important decisions. Our products provide the high-quality data and full-stack technologies that power the world's leading models, and help enterprises and governments build, deploy, and oversee AI applications that deliver real impact. We work closely with industry leaders like Meta, Ernst & Young, Mayo Clinic, Time Inc., the Government of Qatar, and U.S. government agencies including the Army and Air Force. We are expanding our team to accelerate the development of AI applications.