Marketing Analytics Analyst
Core
Build a best-in-class marketing measurement function by producing reporting, analyzing trends, and generating insights to improve marketing efficiency and customer acquisition.
Role type
Marketing Analytics Analyst
Builds
Marketing performance reports, reusable datasets, dashboards, and measurement frameworks for paid media channels.
Domain
Digital healthcare / Weight management / Performance Marketing
Deliverable
dashboards & analysis
Required skills
SQL, Meta Ads, Google Ads, TikTok Ads, data analysis, problem-solving, data visualization
Preferred skills
BigQuery, GA4, dbt, Segment, APIs, A/B testing
Technologies
SQL, BigQuery, GA4, Segment, Meta Ads, Google Ads, TikTok Ads
Responsibilities
Produce reporting across paid marketing channels; Write SQL queries to investigate marketing performance; Validate marketing data across platforms; Analyze customer journeys and attribution; Build reusable datasets; Produce dashboards and reports for stakeholders.
Seniority
Individual Contributor