Sales Asst Coordinator
Core
Coordinate with distributors to execute joint business plans, drive sales growth, and manage sales team performance in the FMCG sector.
Role type
Sales Coordinator (FMCG)
Builds
Distributor business plans and sales execution strategies
Domain
Fast-Moving Consumer Goods (FMCG) / Sales & Distribution
Required skills
FMCG sales and distribution model knowledge, route planning, data analysis (ROI models), distributor management, sales team coaching, inventory management (FIFO, stock availability), compliance monitoring
Preferred skills
Local language proficiency, Basic English, Excel, Word, Outlook
Technologies
Excel, Word, Outlook
Responsibilities
Deliver secondary monthly targets and gross revenue growth, plan efficient routes to increase productivity, increase net distribution by expanding outlets, increase weighted distribution by adding SKUs, ensure stock availability and rack execution per planogram, build market relationships, provide one-on-one training to sales representatives, set monthly targets for sales staff, coach sales staff on market execution, monitor salesperson performance via reports, manage distributor appointments and retirements, manage distributor health (ROI), oversee recruitment and retention of sales representatives, minimize product expiry/stales, track timely order delivery, ensure food compliance
Seniority
Individual Contributor