Organic Social Lead
Core
Build and own the brand's organic social presence in Australia from the ground up across Instagram, TikTok, and YouTube to drive brand favourability, education, trust, and traffic for a digital healthcare company.
Role type
Senior organic social lead (Australia)
Builds
Organic social channels and community for a digital healthcare brand
Domain
Digital healthcare / Women's health
Deliverable
product features
Required skills
organic social strategy, platform-native content creation (video/photo), community management, trend spotting, cross-functional collaboration, data analysis
Preferred skills
on-camera comfort, mobile/desktop editing, cultural fluency
Technologies
Instagram, TikTok, YouTube
Responsibilities
Develop and execute organic social strategy; create platform-native content; manage community engagement; track performance metrics; optimize for traffic; collaborate with production and creative teams; manage social calendar.
Seniority
Senior, hands-on IC