Senior Global Marketing Programs Manager
Core
Design and execute scalable global marketing programs and initiatives to drive demand and pipeline growth for a cybersecurity SaaS platform.
Role type
Senior Global Marketing Programs Manager
Builds
Global demand generation programs, executive campaigns, and regional field enablement frameworks
Domain
Cybersecurity / SaaS
Deliverable
product features
Required skills
B2B demand generation, global program management, multi-channel campaign execution, cross-functional collaboration, strategic planning, data analysis
Preferred skills
Cybersecurity/SaaS sector experience, C-suite persona mapping, pipeline influence tracking, rapid problem-solving
Technologies
Campaign performance dashboards, webinar platforms, direct mail systems
Responsibilities
Translate global messaging into integrated program playbooks; Design and launch multi-channel demand initiatives; Partner with CXO teams to build executive buyer campaigns; Create templatized 'Event-in-a-Box' frameworks; Support customer expansion and adoption campaigns; Standardize program reporting and enable regional teams
Seniority
Senior, hands-on IC