DX Promo Manager BCCA
Core
Lead the DX Promo agenda across BCCA (Belarus, Caucasus, Central Asia), driving promotional effectiveness through a unified strategy, governance framework, and end-to-end planning and execution excellence.
Role type
Senior IC DX Promo Manager (FMCG)
Builds
Promotional operating model, governance standards, and channel-specific strategies for OT, TT, AFH, and E-commerce
Domain
FMCG, Commercial Planning, Revenue Growth Management
Required skills
Promotional management, Trade investment optimization, Commercial planning, Business performance analysis, Cross-functional stakeholder management, Process building, Analytical acumen, Excel, PowerPoint, Power BI
Preferred skills
People management, English proficiency (Upper-Intermediate)
Technologies
Excel, PowerPoint, Power BI
Responsibilities
Define and lead promotional strategy across OT, TT, AFH, and E-commerce channels; Own promotional budget planning in partnership with Revenue Growth Management; Establish and govern the end-to-end promotional management process across BCCA; Drive monthly promotional re-planning cycle and monitor execution performance; Lead post-promotion evaluation and develop Promo Excellence standards and playbooks.
Seniority
Senior, hands-on IC