Performance Marketer - Contract
Core
Own paid acquisition end-to-end for mobile and web, driving app downloads and paying customers across subscription, membership, and one-time purchase models.
Role type
Performance Marketer (Paid Acquisition)
Builds
Mobile app installs and web conversions tied to downstream revenue
Domain
Mobile apps, digital marketing, performance marketing
Required skills
Paid acquisition strategy, Meta Ads, Google Ads, Apple Search Ads, iOS/Android app installs, web conversions, budget management, ROAS/CAC optimization, creative testing, attribution setup, funnel optimization
Preferred skills
Apple Search Ads expertise, ASO, app store conversion optimization, early-stage/0-to-1 experience
Technologies
Meta, Google, Apple Search Ads
Responsibilities
Set up measurement and attribution, run campaigns across channels, manage budgets and scale spend, build creative testing programs, optimize full funnel with product/design, report on business metrics
Seniority
Mid-level, hands-on individual contributor