Platforms & Solutions Assoc Analyst
Core
Develop, test, and maintain marketing automation solutions including email campaigns, customer journeys, and personalized communications using Salesforce Marketing Cloud.
Role type
SFMC Developer
Builds
Email campaigns, customer journeys, triggered communications, lifecycle campaigns, and dynamic email templates
Domain
Marketing Technology / Email Automation
Required skills
SFMC (Email Studio, Journey Builder, Automation Studio, Contact Builder, Mobile Studio, Content Builder), AMPscript, HTML, CSS, SSJS, SQL, Data Extensions, API integrations, campaign analytics, deliverability management
Preferred skills
Salesforce best practices, troubleshooting, technical documentation, stakeholder collaboration
Technologies
Salesforce Marketing Cloud, AMPscript, HTML, CSS, SSJS, SQL
Responsibilities
Develop, test, and deploy email campaigns, customer journeys, triggered communications, and lifecycle campaigns; Build responsive, dynamic email templates; Configure and manage SFMC modules; Develop SQL queries, Data Extensions, audience segments, and API integrations; Monitor campaign performance and engagement metrics; Troubleshoot campaign, automation, data, and integration issues; Act as module lead and primary point of contact for assigned markets; Maintain technical documentation and operational processes.
Seniority
Mid-Senior, hands-on IC