GTM Strategy & Enablement, Sr Manager
Core
Leads cross-functional GTM integration to translate business and marketing priorities into coordinated, market-ready execution, connecting strategy to activation across commercialization, launch readiness, and enablement.
Role type
Senior Manager, GTM Strategy & Enablement
Builds
Market-ready GTM plans, launch readiness, and enablement assets for sales, channel, and partner teams.
Domain
Consumer technology, semiconductors, mobile, AI, retail
Deliverable
product features
Required skills
GTM strategy, cross-functional leadership, launch readiness, sales/channel enablement, commercialization planning, stakeholder management, program management, market activation, performance analysis
Preferred skills
10+ years in GTM strategy, complex matrix organization experience, executive communication, strategic planning, consumer tech ecosystem knowledge, end-to-end commercialization leadership
Technologies
None stated
Responsibilities
Translate business and product priorities into integrated GTM strategies; lead cross-functional GTM integration across marketing, sales, and channel teams; drive commercialization planning and launch readiness; coordinate sales and channel enablement; serve as GTM liaison for partner and cross-functional marketing initiatives; lead GTM planning for Tier 2–4 growth initiatives; support consumer channel execution and performance analysis.
Seniority
Senior, hands-on IC with strategic oversight
