4P Lead — Consumer Compute & Gaming, LATAM
Core
Owns end-to-end 4P strategy (Product, Price, Promotion, Place) for Consumer Compute and Gaming portfolios across Latin America, designing regional plans and campaigns to drive profitable growth.
Role type
Senior 4P Lead (Go-to-Market Strategy)
Builds
Regional 4P plans and campaigns for Consumer Compute & Gaming
Domain
Consumer Electronics / Gaming / Latin America
Deliverable
product features
Required skills
Go-to-Market Strategy, 4P / Marketing Mix Management, Campaign Design & Execution, Ecosystem & Partner Management, Pricing Strategy, Channel & Retail Management, Market Research, Data Analysis, Business Development, Commercial Acumen
Preferred skills
Spanish fluency, Portuguese knowledge, Experience with silicon/OS/platform partners
Technologies
Syndicated data tools, Channel intelligence platforms, KPI dashboards
Responsibilities
Define and drive regional 4P plans for product positioning, pricing, promotion, and channel execution; Build end-to-end campaigns with ecosystem partners from concept to point-of-sale; Secure funding through internal business cases and external partner negotiations (co-marketing, MDF); Allocate and govern campaign funding across countries and categories; Translate market and competitive insights into strategic choices; Lead engagement with country sales, retail, and marketing teams to ensure consistent execution; Monitor KPIs (sell-in, sell-out, share, margin) and adjust plans quarterly; Establish operating rhythms, tools, and process standards for regional 4P planning.
