Senior Manager, Dorm Category
Core
Build Lola's emerging college and dorm business by developing a repeatable, scalable go-to-market strategy and executing seasonal growth plans.
Role type
Senior Manager, Category Management (Emerging Business)
Builds
Dorm category revenue and customer acquisition
Domain
Retail / Ecommerce / Consumer Goods
Deliverable
product features
Required skills
Category management, Go-to-market strategy, Seasonal business planning, Cross-functional leadership, Data-driven decision making, Gen Z consumer insights, Stakeholder management, Strategic roadmap execution, Performance tracking, Ambiguity tolerance
Preferred skills
Experience with back-to-school retail, Campus marketing, Youth-focused brands, University partnerships
Technologies
None stated
Responsibilities
Own the day-to-day growth plan for Lola's Dorm category, Track performance across revenue and conversion metrics, Build a deep understanding of the Dorm customer, Own the Dorm marketing calendar, Identify opportunities for campus activations and partnerships, Gather insights to inform the Dorm roadmap, Serve as the primary point person for Dorm across functional teams
Seniority
Senior, hands-on IC