Director of Field Marketing
Core
Own the strategy and execution of regional marketing across the U.S. and international markets, partnering with sales to drive pipeline and revenue.
Role type
Director of Field Marketing
Builds
Regional marketing plans, partner programs, and major standalone events (e.g., THREATCON1, RSAC, Black Hat)
Domain
Cybersecurity / SaaS
Required skills
Regional marketing strategy, Account-based marketing (ABM), Event management, Partner marketing, Team leadership, B2B tech sales partnership
Preferred skills
Experience in cybersecurity or SaaS, International program management
Technologies
None stated
Responsibilities
Partner with regional sales leaders to build integrated marketing plans; Design region-specific program mixes spanning events, ABM, social, and direct mail; Lead strategy and execution of major standalone events; Hire, manage, and develop a team of events and field marketing specialists; Define and report on metrics including pipeline, influenced revenue, and program ROI
Seniority
Director, strategic leadership