Product Marketing Manager
Core
Drive product growth and customer success through campaigns, experiments, and cross-functional collaboration in a B2B SaaS environment.
Role type
Product Marketing Manager (Growth)
Builds
Product growth programs, customer acquisition and retention campaigns
Domain
B2B SaaS, Education Technology
Deliverable
product features
Required skills
Product growth strategy, Marketing automation, Data analysis, Cross-functional leadership, Campaign management, Upsell/Cross-sell execution
Preferred skills
Startup experience, Greenfield environment adaptability
Technologies
Marketing automation tools, Data analytics platforms
Responsibilities
Own the product/growth program including campaigns and experiments; Lead cross-functional projects with Sales and Product; Support and automate cross-sell & upsell opportunities; Measure growth strategy effectiveness; Support wider marketing function development (via careerplan.io/jobs/432370-product-marketing-manager-at-morressier)