Data Analyst, Growth Marketing
Core
Data Analyst supporting Growth Marketing to drive data-informed decision-making, measure performance across online channels, and optimize marketing investments.
Role type
Senior IC Growth Marketing Data Analyst
Builds
Analytics reporting, scalable frameworks, and tooling for marketing performance evaluation
Domain
Fintech / Growth Marketing
Deliverable
dashboards & analysis
Required skills
SQL, BI tools (Looker, Tableau, PowerBI), marketing experimentation design, standard marketing metrics (LTV, CAC, ROAS, Retention), ad platform analysis, data visualization
Preferred skills
MMP experience (Singular), BigQuery, dbt, Amplitude, mobile app analytics, marketing attribution, Agile processes
Technologies
Looker, Singular, BigQuery, dbt, Amplitude, DeepNote, git
Responsibilities
Build and improve analytics reporting and processes; scope analytical questions and determine KPIs; analyze marketing experiments and ad platform testing; collaborate with Data Engineering on data mart requirements; identify automation opportunities in BI; analyze CRM campaigns and global program holdouts; monitor marketing trends for media buyers
Seniority
Mid-Senior, hands-on IC
