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Founding Gtm

💼 Full-time🗓 2026-07-27

Core

Building the GTM engine and operating foundation for an enterprise AI automation platform, focusing on scaling pipeline, sales motion, and customer-facing messaging.

Role type

Founding GTM operator (early-stage B2B SaaS)

Builds

Repeatable GTM engine, sales systems, internal tools, messaging, and playbooks

Domain

Enterprise AI automation / B2B SaaS

Deliverable

production ML models | product features | dashboards & analysis | client delivery | infrastructure

Required skills

GTM strategy, outbound sales, pipeline generation, content creation, partnership development, strategic operations, cross-functional coordination, AI tool adoption, automation building, analytical thinking, high agency

Preferred skills

Early-stage B2B SaaS experience, solutions engineering exposure, founder-led sales, events management

Technologies

AI models, automation tools, internal sales systems

Responsibilities

Partner with founders to build GTM engine across outbound, pipeline, content, and partnerships; build systems and tools using AI to automate manual work; translate customer conversations into messaging and playbooks; execute high-priority strategic projects between functions; draft communications and track decisions

Seniority

Founding team, high ownership, zero-to-one

Rewrite
## About the Role We are hiring a Founding GTM operator to work directly with the founding team as one of our first business hires. You'll help build the GTM engine and operating foundation for a company defining how AI automates work across enterprise software. The role starts with a clear focus on GTM: scaling pipeline, accelerating our sales motion, supporting outbound growth, sharpening customer-facing messaging, and building the systems that drive revenue. As Baton grows, your scope will expand across business operations, customer strategy, and company-building. This is a strong fit for someone who wants a steep learning curve, high ownership, and direct exposure to what it takes to build a fast-growing AI company. ## About the Company Baton AI (getbaton.ai) is building the enterprise automation platform for cross-application workflows. We help solutions engineering and implementation teams automate customer onboarding and product setup, turning customer requirements into executable workflows. We're backed by Tier-1 investors, working with enterprise customers, and building toward a broader vision of AI-powered automation across enterprise software. ## Key Responsibilities ### GTM * Partner with the founding team to turn Baton's sales motion into a repeatable GTM engine across outbound, pipeline generation, content, partnerships, and customer expansion. * Build the systems and internal tools behind that motion, using AI and automation to eliminate manual work wherever possible. * Translate customer conversations into sharper messaging, stronger sales collateral, case studies, ROI narratives, and GTM playbooks. * Keep Baton's GTM materials sharp and up to date, including messaging, positioning, and internal sales notes. ### Strategic Operations * Take on high-priority projects that sit between functions: define the problem, create the plan, coordinate the right people, and drive the work to completion. * Act as a trusted extension of the founders by synthesizing context across customers, product, and sales, then turning that context into clear next steps. * Draft key communications, prep for important meetings, track decisions, and make sure follow-ups actually happen. ## What We're Looking For * 2–4 years of experience in startups, consulting, finance, investing, operations, or growth. * Extremely high agency. You don't wait to be told what to do. You identify what matters, make a plan, and drive it forward. * AI-native and automation-minded. You use AI daily, adopt new models and tools the week they ship, and build your own automations without waiting on engineering. * Sharp communicator. You can turn messy information into a simple narrative. * Analytical and detail-obsessed. You run multiple workstreams without dropping the ball. * Energized by ambiguity. You're excited about ownership and building from zero to one. * In San Francisco. Excited to work in person with us. ## Nice to Have * Experience at an early-stage B2B SaaS or AI company. * Exposure to solutions engineering, implementation, professional services, or enterprise software. * Experience with outbound, partnerships, events, content, or founder-led sales. ## Why Join Us * Founding-team impact. Help define our GTM motion, operating systems, and culture from the ground up. * Real ownership early. Take on meaningful scope and a direct line to the founders from day one. * Competitive pay and early equity. Be rewarded for the value you create as we grow. * A front-row seat to company-building. Learn how an enterprise AI startup goes from early traction to scale, faster than anywhere else. * In-person collaboration. We believe the best teams build faster together, and we work in person in San Francisco.
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