Senior Manager, Paid Search
Core
Oversee the complete lifecycle of paid search campaigns, including strategic planning, launch, and operational management for clients.
Role type
Senior Manager, Paid Search
Builds
Paid search campaigns and optimization strategies for client accounts
Domain
Digital Marketing / Paid Search
Deliverable
client delivery
Required skills
Paid Search campaign management, team leadership, budget tracking, bid rule strategy, data analysis, cross-channel collaboration
Preferred skills
PMAX experience, Google Display/Video/App/Shopping certifications, 2-3 years of team management
Technologies
Google Ads, Google Suite, Microsoft Excel, Microsoft PowerPoint
Responsibilities
Oversee paid search campaign lifecycle from strategy to execution, lead and develop a team of paid search marketers, manage daily budgets and implement bid rules, analyze campaign data and present findings to clients, collaborate with other channel leaders to maximize client results
Seniority
Senior, hands-on IC with management responsibilities