Senior Influence Manager (m/w/d)
Core
Developing and executing strategic influencer campaigns that connect brands with socially relevant themes to drive impact.
Role type
Senior Influence Manager (Strategy & Operations)
Builds
Influencer marketing campaigns for corporate, B2C, and B2B clients
Domain
Advertising, PR, and Social Media
Required skills
Influencer strategy development, campaign execution, influencer relations, budget controlling, stakeholder management, data analysis, presentation skills, MS Office, English proficiency
Preferred skills
Cross-industry transition with relevant examples, 3-5 years experience in influencer marketing, knowledge of the German creator scene, familiarity with influencer research and analysis tools
Technologies
MS Office, Influencer research and analysis tools
Responsibilities
Operate and control influencer campaigns from conception to monitoring and project controlling; Develop influencer strategies including goals, target audiences, editorial calendars, and budgets; Research, prepare, present, and approach relevant influencers; Manage influencer campaign budgets; Coordinate with internal and external stakeholders; Maintain and develop the influencer database; Ensure client satisfaction and service quality; Analyze and report on influencer campaigns (via careerplan.io/jobs/4186367005-senior-influence-manager-mwd-at-ogilvy)
Seniority
Senior, hands-on IC