Product Marketing Lead
Core
Founding Product Marketing Lead defining positioning, messaging, and go-to-market strategy for an AI-native service desk.
Role type
Founding Product Marketing Lead
Builds
AI-native service desk product
Domain
Enterprise IT / Security / Operations / AI
Deliverable
product features
Required skills
product marketing strategy, technical storytelling, go-to-market planning, sales enablement, brand development, customer insight generation, demand generation, product adoption
Preferred skills
B2B SaaS experience, enterprise buyer communication, builder mindset, cross-functional collaboration
Technologies
AI-native service desk platforms
Responsibilities
Define product positioning and messaging, lead product launches, create sales enablement materials, partner with product/engineering to translate capabilities, shape company brand, develop customer insights, support demand generation, drive product adoption
Seniority
Founding, hands-on IC