Key Account Manager - Pet Specialty
Core
Manage day-to-day relationships and commercial activities for an assigned portfolio of pet specialty, independent retail, wholesale, e-commerce, and alternative sales channel customers.
Role type
Key Account Manager
Builds
Customer account plans, sales targets, growth initiatives, and promotional activities for pet care consumer products.
Domain
Consumer products / Pet care / FMCG
Deliverable
product features
Required skills
Account management, sales forecasting, promotion coordination, distribution management, pricing strategy, customer service, market insight gathering, budget monitoring, stakeholder collaboration
Preferred skills
Experience in specialty retail, independent retail, wholesale, or e-commerce; pet specialty sector knowledge; commercial negotiation capability
Technologies
Microsoft Word
Responsibilities
Build and maintain strong day-to-day relationships with assigned customers; Support the development and implementation of customer account plans, sales targets and growth initiatives; Prepare sales forecasts and maintain accurate customer and account information; Coordinate customer promotions, including costings, execution and post-promotional reviews; Support range, pricing, distribution and planogram activity across assigned accounts; Respond to customer enquiries relating to supply, service, product quality and order performance; Coordinate trade shows, sales events and other channel-based activities; Monitor customer investment and account expenditure against agreed budgets; Gather and share customer, competitor and market insights with internal stakeholders; Prepare account updates and participate in customer and internal sales meetings; Identify practical opportunities to improve sales performance, distribution and customer engagement.
Seniority
Mid-level, hands-on IC