Product Manager
Core
Lead brand strategy and marketing execution for a top aesthetic brand in the pharmaceutical industry, specifically Rx products.
Role type
Senior Brand/Product Manager (Pharmaceuticals)
Builds
Integrated marketing plans, brand positioning, and market share growth for aesthetic Rx products
Domain
Pharmaceuticals / Aesthetics / Rx Products
Deliverable
product features
Required skills
Brand strategy development, market research and analysis, integrated marketing planning, budget management, cross-functional leadership, performance metrics analysis, regulatory compliance knowledge
Preferred skills
Experience with KOLs and scientific associations, digital marketing proficiency, stakeholder negotiation
Technologies
Digital marketing platforms, social media tools
Responsibilities
Develop and implement comprehensive brand strategies aligned with global goals; Create and execute integrated marketing plans including digital, advertising, and events; Monitor market trends and competitor landscape; Analyze brand performance metrics and ROI; Ensure compliance with regulatory requirements and ethical standards
Seniority
Senior, hands-on IC
