Senior Manager, Paid Media
Core
Lead and execute high-impact user acquisition campaigns for Tinder across main European markets, driving scale, revenue growth, and brand resonance.
Role type
Senior Manager, Paid Media
Builds
Scalable user acquisition strategies and campaigns for Tinder in EMEA
Domain
Dating apps, Digital Marketing, Paid Media
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
User acquisition strategy, Mobile measurement (MMPs), Campaign tracking & attribution, Creative testing, Channel innovation, Full funnel marketing, Data analysis (Excel/Slides), Media planning
Preferred skills
Hands-on experience with TikTok Ads Manager, Google Ads, Meta Business Manager, Snapchat, Affiliate networks
Responsibilities
Build scalable, performance-focused UA strategies optimized across platforms (display, social, search, affiliation); Deliver timely performance reporting and insights; Collaborate with design teams on creative test strategies; Manage relationships with online marketing partners and run test campaigns
Seniority
Senior, hands-on IC with people management