Marketing Automation Developer (18-month contract)
Core
Build sophisticated multi-channel lifecycle marketing automation systems, interactive email/in-app experiences, and data-driven personalization for Wealthsimple's financial products.
Role type
Senior Marketing Automation Developer (Contract)
Builds
Multi-channel automation journeys, interactive email templates, custom in-app messaging, and AI-powered marketing workflows.
Domain
Financial Services / Marketing Technology
Required skills
HTML/CSS for email, Braze platform expertise, Liquid scripting, SQL, API integration, interactive email development (AMP, dropdowns), data segmentation
Preferred skills
AI tool implementation, relational database knowledge, no-code automation platforms (Zapier, Make), internal tool building
Technologies
Braze, Liquid, SQL, AMP for email, JIRA, Webhooks
Responsibilities
Design and build complex automation flows in Braze; code advanced email templates and interactive elements; write SQL for segmentation and reporting; integrate external tools via APIs; evaluate and implement AI tools for marketing efficiency; manage platform administration and user roles.
Seniority
Senior, hands-on IC