Job
Core
Own CRM campaigns, player segmentation, and communications across the player lifecycle in iGaming.
Role type
Middle-level CRM Manager
Builds
Automated and triggered CRM journeys, bonus offers, and promotional mechanics
Domain
iGaming
Required skills
CRM campaign management, player segmentation, multi-channel communication (Email, SMS, Push, In-App), bonus offer development, A/B testing, CRM metrics analysis (Conversion to Deposit, Retention, LTV, Bonus Cost, ROI), automated journey flow building, personalization
Preferred skills
GR8 platform experience
