Gtm Director 100 Remote Role

## About the Role Will Be Live, a leading marketing strategy and demand creation agency, is seeking an GTM Director to drive our continued growth and client success. At Will Be Live we help mid-market and enterprise B2B companies rethink how they measure and execute marketing. Our demand strategies drive qualified pipeline, maximize ROI, and reduce acquisition costs for profitable, sustainable growth. Since 2021, we've helped several companies shift from outdated marketing tactics to modern, performance-driven strategies that align with today's buyer behavior. The way buyers make decisions has evolved. More than ever, they rely on digital communities, social media, and peer recommendations to evaluate solutions. Our approach ensures marketing aligns with modern buyer behavior; creating demand, not just capturing it. This isn't your average RevOps gig. You won't just manage dashboards, you'll architect the systems that power our client transformations. ## Responsibilities * Implement and manage ABM programs that drive measurable results * Align sales, marketing, and customer success functions to achieve revenue goals * Develop and implement strategic plans to drive revenue growth * Work effectively across teams and with clients using exceptional communication and collaboration skills * Utilize data analysis and reporting to extract actionable insights to inform strategy * Manage and optimize marketing and sales technology stacks, including CRM systems, marketing automation platforms, and analytics tools ## Requirements * 5+ years of experience in revenue operations with a focus on B2B companies * Experience working in Hubspot, Salesforce and other equivalent CRM's * Strong understanding of marketing and sales technology stacks, including CRM systems (Salesforce, HubSpot), marketing automation platforms, and analytics tools * Background in developing and implementing strategic plans to drive revenue growth ## Preferred Qualifications * Experience working in or with a marketing agency serving B2B clients * Familiarity with digital advertising platforms and content marketing strategies * Knowledge of current ABM tools, technologies, and trends * Understanding of B2B buyer journeys and decision-making processes * Prior experience in optimizing revenue tech stacks and processes ## Personal Attributes We're looking for someone who embodies our 10 Non-Negotiables: * Acts with Urgency - Recognizes that speed is a superpower in driving results * Fuels Innovation - Innovates within their zone of genius * Pursues Excellence - Is reliable, responsive, and committed to quality * Knows Their Stuff - Dedicates themselves to mastery of revenue operations and ABM * Values Details - Gets their hands dirty and does the work thoroughly * Embraces Extreme Ownership - Takes initiative to make things happen * Is Kind, Not Nice - Does the right thing and has hard conversations when needed * Is Proactive - Doesn't wait to be asked to solve problems * Adds Strategic Value - Goes beyond checking boxes to drive meaningful outcomes * Communicates honestly and directly - Manages expectations effectively with teammates and clients ## What We Offer * Opportunity to work with leading B2B companies transforming their approach to revenue generation * The whole team is 100% remote. We always have been. Working from home is our norm and we're amazing at it. * Professional growth and development opportunities * Be part of a team that's reshaping how companies think about marketing and revenue operations ## About the Company Will Be Live is a leading marketing strategy and demand creation agency. We help mid-market and enterprise B2B companies rethink how they measure and execute marketing. Our demand strategies drive qualified pipeline, maximize ROI, and reduce acquisition costs for profitable, sustainable growth. Since 2021, we've helped several companies shift from outdated marketing tactics to modern, performance-driven strategies that align with today's buyer behavior. ## How to Apply To apply: * Skip the resume. Apply here with: * A note on why this caught your eye * 1–2 wins you're proud of * Your LinkedIn or portfolio (if you have one)