Customer & Partner Engagement Specialist
Core
Execute and optimize customer and partner engagement programs, including nurture sequences, email communications, and enablement campaigns across the full customer journey.
Role type
Customer & Partner Engagement Specialist
Builds
Automated nurture workflows, email campaigns, and partner enablement communications
Domain
B2B Marketing / Partner Enablement
Deliverable
product features
Required skills
Email marketing, Marketing automation, Lifecycle marketing, Customer journey management, Partner marketing, Audience segmentation, Analytics, Project management
Preferred skills
Segment marketing, Channel marketing
Technologies
Email platforms, Automation tools
Responsibilities
Own end-to-end execution of nurture programs across Print, Personal Systems, and Poly; Execute multi-touch engagement programs via email and digital experiences; Lead partner enablement communications for SMB and Long Tail partners; Manage communication governance and nurture calendars; Track and report on engagement and conversion metrics; Collaborate with Campaign Managers and Growth Marketing teams to optimize journeys.
Seniority
Mid-Senior (4-7 years experience)