Paid Social Specialist konsult
Core
Create, optimize, and scale profitable advertising campaigns for clients across social media platforms.
Role type
Paid Social Specialist (Consultant/Freelance)
Builds
Client ad accounts and performance marketing campaigns
Domain
Digital Marketing / Performance Advertising
Deliverable
client delivery
Required skills
Meta Ads Manager, campaign planning and setup, audience segmentation, A/B testing, budget and bid optimization, retargeting, conversion tracking, KPI analysis (CPA, CPL, ROAS)
Preferred skills
LinkedIn Ads, TikTok Ads, GA4, Google Tag Manager
Responsibilities
Plan and set up campaigns, manage and optimize ad accounts, analyze target audiences, test messages and creatives, optimize budgets and bids, track conversions, analyze performance metrics, report results and propose next steps
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