Job
Core
Lead and execute a commercially driven, digitally advanced marketing strategy to drive revenue, support deal origination, and generate business growth for a specialist investment manager.
Role type
Senior IC Head of Marketing (Financial Services/Real Estate)
Builds
Investor engagement, deal flow, brand presence, and marketing collateral across Credit, Real Estate, Investments, and Corporate/Legal Services
Domain
Financial Services / Real Estate / Private Equity
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Commercial marketing strategy, lead generation, performance marketing, SEO/SEM, website optimization, email marketing automation, social media strategy (LinkedIn), AI tool integration, CRM management (Salesforce), data analytics, sales funnel management, stakeholder management
Preferred skills
Greek language skills, experience in UK market, experience in Greece
Technologies
Salesforce, AI tools, LinkedIn, CRM systems
Responsibilities
Develop Group-wide marketing strategy aligned with revenue growth, drive lead generation and investor engagement, oversee digital marketing initiatives (performance, SEO/SEM, automation), manage CRM and reporting dashboards, produce investor presentations and thought leadership content, lead PR and event strategy, build and lead the marketing function
Seniority
Senior, hands-on leadership