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Marketing Strategist, Stockholm

Solna, Sweden💼 Full-time🗓 2026-07-01 → 2026-07-31

Core

Define brand strategy and track key metrics to improve PostNord's market position and influence societal communication.

Role type

Senior Brand Marketing Strategist

Builds

Annual marketing and communication plans, brand performance reports, and strategic insights for business planning.

Domain

Logistics and postal services (Nordic region)

Deliverable

production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work -> research | dashboards & analysis

Required skills

Brand strategy definition, data-driven market analysis, stakeholder presentation, long-term planning, trend identification, brand guideline management

Preferred skills

Experience with Brand Tracker and Marketing Mix Modeling, growth-focused environments

Technologies

Office 365

Responsibilities

Define and develop overarching brand communication strategy aligned with business goals; Analyze brand awareness, perception, and campaign effectiveness; Ensure consistent tone and positioning in external communication; Conduct target group and market analysis; Plan long-term brand-building activities; Identify opportunities to strengthen brand market position

Seniority

Senior, hands-on IC

Rewrite
## Responsibilities - Define and develop an overarching strategy for brand communication to align with business objectives. - Monitor and analyze brand awareness, perception, and campaign effectiveness. - Ensure consistent tone and positioning in external communication. - Conduct audience and market analyses to identify needs and trends. - Be responsible for long-term planning of brand-building activities. - Identify new opportunities to strengthen the brand and its market position. ## Requirements - Analytical and data-oriented: able to translate data and insights into strategic and tactical campaigns. - Skilled in detail: comfortable diving into analyses and adjusting variables for optimal effect. - Collaborative: handles effective collaboration with many partners and dependencies in your work. - Confident and stable: comfortable presenting to larger groups and arguing for initiatives and decisions to senior stakeholders. - Unique: We place great importance on your personal qualities. ## Nice to Have - Academic degree in marketing, communication, or equivalent documented diploma in Brand Management. - At least 10 years of experience as a brand strategist in an agency or in a large company with a complex structure. - In-depth knowledge of modern brand strategy models. - Previous experience analyzing data on brand position and performance over time. - In-depth experience developing marketing strategies for complex businesses. - Previous experience in work environments with a growth focus. - Proficient in Office 365 at a high level. - Good knowledge of Swedish and English, both in speaking and writing. ## Benefits - Work in a dynamic and growing environment with a focus on diversity and inclusion. - Opportunity to contribute to sustainable and profitable solutions for individuals, businesses, and society. - Access to a unique headquarters in Solna. - Competitive benefits including health insurance, pension, and other perks through PostNord Plus. - A chance to be part of a leading company in the logistics and delivery sector in Northern Europe. - A commitment to reducing environmental impact and leading the industry towards a carbon-neutral economy by 2030.
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