Job
Core
Lead strategic direction and day-to-day management of paid social acquisition campaigns for a multi-asset broker, focusing on trader acquisition and performance metrics.
Role type
Senior Paid Social Media Manager
Builds
Paid social campaigns across Meta, TikTok, Telegram, and X for lead generation and trader acquisition
Domain
Financial services (Forex/CFD) + Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid social strategy, campaign optimization (CPA, FTDs, ROAS, LTV), Meta Ads expertise, creative testing frameworks, funnel optimization, team leadership, data analysis, tracking implementation
Preferred skills
Experience with TikTok/Telegram/X ads, Power BI, Looker Studio, Google Analytics, Google Tag Manager
Technologies
Meta Ads Manager, TikTok Ads Manager, Telegram Ads Manager, X Ads, Power BI, Looker Studio, Google Analytics, Google Tag Manager
Responsibilities
Launch and scale paid social campaigns, develop testing frameworks for creatives and funnels, analyze campaign performance, monitor tracking accuracy, mentor paid social specialists, identify new growth channels
Seniority
Mid-Senior, hands-on IC with team management